Matching and merging first names and nicknames can be tricky. How do you relate William Smith with Bill Smith or Billy Smith? The answer is pdNickname. It is an easy-to-use, comprehensive, and up-to-date database designed to facilitate matching names that are dissimilar because one is a given first name while another is a nickname or other variation. It is available in Pro and Standard editions.
How do you match and merge last names on your lists? The answer is pdSurname. It is a one-of-a-kind proprietary resource designed to facilitate matching last names that are not exactly the same but are close in relationship, spelling, or sound. It is available in Pro and Standard editions.
Male and female identification is essential for businesses and organizations. It allows you to send mail with a personal touch. Gender Coding also allows you to filter, map, and analyze your data based on this critical demographic. pdGender lets you accomplish this in ways not before possible on this scale. It is available in Pro and Standard editions.
Those in need of multiple name resources will find pdSuite Names an excellent value. It combines our complete Pro names set into a single cost saving package.
Location data plays a central role in decision making, from market analysis and risk assessment to targeting and customer management, and it is important precise GeoCoding information is employed from the start. pdGeoTIGER was developed to provide exactly this. It is available in Pro and Standard editions.
U.S. Census demographics are an indispensable tool for businesses, organizations, schools, researchers, students, and government. pdCensus2010 provides 150 of the most important 2010 Census variables along with latitude and longitude coordinates, land and water area, and urban and rural information. It is available in Pro and Standard editions.
Akin to its newer sibling pdCensus2010, this package is a comprehensive United States national demographics database built from Census 2000 data and tabulated at multiple summary levels. It encompasses the subject areas of geography, population count, age, race, housing units, income, and employment. The smallest geographic entity presented is at the Census Block Group level.
The world is becoming a smaller place and a handy collection of key country data is invaluable. pdCountry fits the bill in good fashion representing the entire globe. This easy-to-use, comprehensive, and up-to-date reference package provides core country information, GeoCoding data, and a host of useful demographic variables. It is available in Pro and Standard editions.
There are more than 41,000 United States Postal Service (USPS) 5-digit ZIP Codes, and more than 46 million USPS ZIP+4 records, in the 50 U.S. states, the District of Columbia, military posts, and island areas. pdZIP provides core USPS information about them, along with time zones, area codes, GeoCoding data, a host of useful demographic variables, and some new twists on the concept of ZIP Code databases. It is available in Pro and Standard editions.
This very hefty software collection is a commanding value for those in need of a wide variety of data resources.
Version upgrades are available for the newest editions of pdNickname, pdGender, pdGeoTIGER, and pdCensus2010. Some upgrades are free. To upgrade to a higher version, you must own a site license to the lower version. You will need your 5-character Peacock Data customer ID, invoice number, or transaction number to verify eligibility.
Do you want to use Peacock Data databases in applications you sell to third parties? An optional Developer License is available granting the right to incorporate our data. Online forms are available if you have questions about or would like to apply for a Developer License.