Gender Coding

Gender Coding adds male/female identifiers to residential lists. It is an essential list maintenance tool for many data management projects and allows for more personalized contact with customers and prospects.

Our one-of-a-kind Gender Coding service matches your names against a proprietary 18,000+ record gender database resulting in very high match rates and exceptional accuracy.

This service is particularly suited for gender coding American and Americanized first names, nicknames, diminutives, pet names and variants as well as most ethnic first names and variations common in the United States. In about five percent of cases, matched names cannot be identified as either male or female and are labeled as unisex names.

To maximize results, as part of Gender Coding, each file is checked before processing to look for problems, and the input data is optimized for the best results.

Peacock Data proprietary Gender Coding is particularly valuable because it is crafted from more that 20 years experience by a company that leads in the area of custom data management.

We understand many data service companies offer genderizing, but you will not find a better solution than Peacock Data Gender Coding list processing service—do not settle for less!

Select Features and How to Purchase above to view the Gender Coding feature list and information about rates and turnaround times.

• Adds male/female identifiers to residential lists
• Matches against our proprietary 18,000+ record gender database developed over more than 20 years
• American and Americanized names matched:
  • Given first names
  • Nicknames
  • Diminutives
  • Pet names
  • Variants
• Also gender codes most ethnic first names and variations common in the United States
• Very high match rates and exceptional accuracy
• In about five percent of cases, matched names cannot be identified as either male or female and are labeled as unisex names
• Preprocessing Optimization:
  • Each file is checked before processing to look for problems
  • Input data is optimize for the best results
• Friendly return file
• Easy-to-read statistics on your Gender Coding service
• Next business day turnaround
• You will not find a better solution than Peacock Data proprietary Gender Coding list processing service—do not settle for less!

Gender Coding can be purchased using our online order form or fax order form. You will be able to select additional data processing services to be run at the same time.

Online Order Form  |  Fax Order Form

NOTE: Customers new to Gender Coding or Database Enhancement Services will want to review the many additional resources located in the support section of this website.